L’ORMA is excited to share the latest updates from SheCOACH, the Erasmus+ project dedicated to promoting gender equality in coaching education. As we pass the halfway point of the project’s implementation, we reflect on the achievements so far and look ahead to the next crucial steps.
Mid-Term Highlights: Communication and Impact:
The SheCOACH project has successfully engaged a growing community of sports professionals, federations, and individuals committed to inclusive coaching. Thanks to strong communication efforts led by the consortium—including L’ORMA’s active contribution—the project has achieved:
- 31,616 people reached across Facebook and Instagram
- 432 followers (284 on Facebook, 148 on Instagram)
- 129 posts published, including carousels, reels, testimonials, and event coverage
- 2,585 interactions and 109 link clicks on Facebook
- 3,844 visits to SheCOACH social media pages
The majority of our audience are women aged 25-44, primarily from Greece, Cyprus, Italy, and Spain, confirming the project’s local impact and relevance.
New Interviews: Diverse Voices in Coaching:
A key part of SheCOACH’s mission is to share stories and experiences from those working to make coaching more inclusive. A new series of interviews is now available online, featuring inspiring professionals such as:
- Francesca Zara (Italy)
- Froso Drakaki
- Tatiana Gallová
- Lauriane Dolt
- Jelena Todorović
- Liz Schmit
- Aysim Altay
- Gaelle Bouzin
- George Dikaioulakos
- Silvia Font
These interviews offer valuable insights into leadership, challenges, and gender equality in coaching from multiple perspectives.
🔗 Discover the full interviews at: www.shecoach.eu
Work in Progress: The SheCOACH Framework:
One of the project’s main outputs is under development: the Framework for Gender Mainstreaming in Coaching Education. L’ORMA is contributing to the creation of this practical guide, designed to help coaching education providers assess and improve the gender dimension of their programmes.
The Framework will include:
- Tools for evaluating gender balance in curricula
- Recommendations for integrating gender equality into teaching practices
- Strategies to increase visibility of women’s leadership in sport
The piloting phase will begin soon in Greece, Cyprus, Italy, and Spain, with L’ORMA coordinating local activities in Italy.
Upcoming September Workshops:
To support the Framework’s piloting, national workshops will be held in September 2025. These events will bring together:
- Coaching education providers
- Sports federations and clubs
- Gender equality advocates and stakeholders
Participants will have the chance to review the Framework, provide feedback, and contribute to creating more inclusive coaching education systems.
Stay tuned for details about the Italian workshop, organized by L’ORMA!
SheCOACH in the Field: Presenting Our Vision:
In recent months, SheCOACH has participated in several high-profile events to present the project’s goals and values:
- International Basketball Clinic for Young Ages (Thessaloniki, June 2025)
- Euroleague Head Coaches Congress (OAKA Arena, Athens, July 2025 – over 500 coaches present)
- EHCB Coaches Academy online event (June 2025)
These events have strengthened SheCOACH’s presence in the European coaching community and opened new spaces for dialogue on gender equality in sport.
Join the SheCOACH E-learning Platform!
The SheCOACH e-learning platform is open and growing! The free platform offers training materials in English, Greek, Italian, and Spanish, and provides a certificate of completion—an excellent way to boost your skills and career in coaching education.
🔗 Register here: www.shecoach-platform.eu
